Services

Media Planning

Your media budget is typically the largest part of your advertising budget. We make sure those dollars are well spent.

Our planning process starts with your objectives. We ask a lot of questions. We dig into the research. We seek out the best media opportunities. We negotiate great deals.

We deliver plans that work.

When you receive a plan from Butler/Till, it’s not just a flowchart of placements. It’s a detailed document that includes everything you need to know about how and why we’ve made the recommendation. You’ll see the rationale (and be able to share it up as necessary), you’ll see the data and you’ll know what the expectations are.